Art Streiber Workshop

Why attend Art Streiber's Workshop?

According to a new study, the #1 reason salespeople lose business is that they are not trusted or respected. The top 6 reasons salespeople lose business has nothing to do with the quality of their product. Underperforming salespeople lack the awareness to know that buyers don't value them, nor do they understand why. APA Chicago can help.

The big question - how do you become a trusted advisor who is respected? By learning from the best. Celebrity and award-winning photographer, Art Streiber brings his all-day, three-part workshop "Career Management and Self Promotion for Today’s Modern Photographer" workshop to Chicago. This is an incredible opportunity to learn from the best.

Learn Streiber's trade secrets:

1. In the first keynote of the day, Art will pull back the curtain on his published images and discuss every facet of how they were conceived, executed and finalized. 
2. In the second keynote, Art teaches you how to manage the four aspects of your photography business. How to organize your workflow to maximize its effectiveness and be ready for the next big project. And, how to take your career to the next level by becoming a trusted advisor who is respected.
3. In the last keynote, Art demonstrate's marketing best practices for the commercial photographer. Streiber will illustrate how to best use portfolios, promo pieces, in-person meetings, websites, Instagram and Facebook. Art will review the power and potential of each platform will be examined, and explore other marketing maneuvers.

Art will also be available to answer these 24 questions and all your questions:

1. How do I get hired to shoot for a national monthly or weekly?
2. What’s the difference between a design director and a creative director?
3. Should I sign the magazine’s contract?
4. What are editorial budgets like?
5. How do I create and negotiate a budget?
6. How much money should I have in the bank to float my shoots?
7. Should I own my gear? How much?
8. Can I say “no” to an assignment?
9. How much homework should I do?
10. Is scouting the location necessary?
11. How early should I get to the shoot?
12. How many different set ups should I shoot?
13. How hard should I edit my imagery?
14. Is custom printing or retouching important?
15. How does syndication work?
16. How do I avoid being pigeon-holed as just one kind of shooter and shoot a variety of subjects?
17. How do I shoot new work if I’m not getting assigned to shoot new work?
18. Should I put tear sheets on my website?
19. How should my portfolio differ from my website?
20. When is the best time of year to go to New York and show my work?
21. Should I cold call photo editors?
22. Do I need a rep?
23. Should I send printed promo pieces or electronic promo pieces?
24. How do I make the leap from editorial to commercial work?

Art Streiber, one of the most influential photographers, is also one of the most grounded and giving photo mentors this decade has seen. Here's why:

“I’m compelled to mentor and advise younger photographers and assistants because I wasn’t mentored.” –Art Streiber

Small Investment = Big Payoff

Workshop attendance is open to all photographers. APA membership will save you $75 on registration fees.

• $100: APA Members
• $175 General Public

Warning math calculation: You can join APA at the base level ($50), register for this event as an APA member ($100) and save $25 off the general public price ($175). No brainer, join APA today.

One-Year Money-Back Guarantee

Put us to the test. Attend Art Streiber's Workshop on September 10. Then implement Art's best practices into your business workflow, and if they haven't positively impacted your business, we will offer a full refund of your registration fees for up to one year.

Still not sure Art Streiber is the bee's knees? Read this article then you can register for the event.

Why Join APA?

APA Chicago exists to provide business tools that help photographic artists of all levels run a smarter, more creative, and profitable business. Hosting events like the Art Streiber Workshop helps us achieve our stated mission. Join today.

Art Streiber Biography

Art Streiber is a Los Angeles-based photographer / director specializing in reportage, portraiture, corporate, entertainment and advertising projects.

Editorial clients include Vanity Fair, Entertainment Weekly, Wired, New York, Fortune, ESPN, GQ and The New York Times Magazine.

Entertainment clients include ABC, CBS, NBC, HBO, A&E, CNN, MSNBC, Fox, TBS, TNT, The CW, IFC, MTV, SyFy Channel, Showtime, TVLand, Universal Studios, Columbia-TriStar, Dreamworks, Paramount, STX, Sony Pictures and Warner Bros. Studios.

Advertising clients include Chase Bank, KFC, Kohler, Cadillac, Miller Lite, Heineken, Subway, Farmers Insurance, Oakley and Disneyland.

Art has lectured at the International Center of Photography, The Santa Fe Workshops, Art Center College of Design, PDN's Photo Plus, Savannah College of Art & Design, ATLAS Institute at University of Colorado at Boulder and at The Stanford Publishing Course.

Recognition

• APA National Photo Competition: 2006 / 2012 / 2013 / 2014 / 2015 / 2016
• American Photography: 2005 / 2006 / 2007 / 2008 / 2010 / 2011 / 2012 / 2013 / 2014 / 2015 / 2016 / 2017
• Communication Arts Photography Annual: 2005 / 2008 / 2011 / 2012 / 2013 / 2014 / 2015 / 2016 / 2017
• PDN Photo Annual: 2005 / 2006 / 2007 / 2008 / 2010 / 2011 / 2012 / 2014 / 2015 / 2017
• In 2005 Art was named to American Photo Magazine's list of "The 100 Most Important People in Photography," and in April 2008 Art was presented with the Pacific Design Center's "Star of Design" Award for Photography.

Event Sponsors

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